This is Step 4 in my six-part series on how to kill the MAGA movement. You can read the earlier articles here:
Fox News, Newsmax, OAN. Sinclair Broadcasting Group, Clear Channel Communication, Washington Post.
X. Facebook, Instagram, Truth Social, TikTok, Rumble, YouTube, Gab, Gettr, Parler
What do all of these outlets have in common? With the exception of TikTok, which for all practical purposes is owned by the Communist Chinese government, nearly all of these outlets are owned by billionaires or corporations that are controlled by billionaires who support Donald Trump along with his billionaire scamming buddies.
These outlets will never promote Democrats or progressive messages. Their algorithms will always boost MAGA and GOP influencers, memes, and videos and shadow-ban liberal or progressive voices.
You cannot trust any of these sites because they are anti-democracy and anti-American.
What’s Germany Got to Do With It?
Pointing out right-wing media ownership and MAGA bias is not just left-wing whining like the MAGAs do constantly. It is backed by research. For example, Elon Musk used his X platform, just like the Chinese Communist Party used TikTok to directly interfere in the German national elections in support of the far-right AfD party (Germany’s version of MAGA):
Non-partisan social media users in Germany are seeing right-leaning content more than twice as much as left-leaning content in the lead up to the country’s federal elections, a new Global Witness investigation reveals.1
Media manipulation works great when you control the vast majority of both mainstream and social media like Musk, Zuckerberg and the rest of the douche canoes do. Germany’s elections exposed the power of social media control.
Germany has more than two major political parties with more nuanced political positions than the U.S. which lets us better understand public sentiment.
In the election which was held on Feb 23, 2025, the far-right AfD (Alternative for Germany) gained ground significantly. Although it was not enough to participate in the ruling government, we know the authoritarian right-wing is playing the long game. MAGA did not appear in the U.S. out of nowhere; it was a decades-long attack that came to full fruition in the form of Donald Trump.
The left-leaning SPD and The Greens parties both lost voters on a percentage basis, while the far-right AfD and the center-right CDU/CSU gained. You can see where this is heading in Germany, in exactly the same way it is in the United States.
Extremist propaganda is a serious problem for the millions of people worldwide who believe in democracy over right-wing authoritarianism.
How to Counter the Billionaires’ Social Media
There is no easy counter to right-wing media control for progressives simply because we do not have hundreds of billions of dollars like the right-wing billionaires do. Elon Musk spent over $300 million to get Trump elected and he has committed millions more to support Trump’s MAGA movement. Progressives are not in a position to create new social media and mainstream media outlets from the ground up.
The truth is, we are at a significant disadvantage.
Nevertheless, there are some things we can do to blunt or slow down the influence of the right-wing algorithms and media choices.
Participate
The most important thing progressives can do is to continue to participate in the media sphere even though everything is stacked against us and against our values. That means continuing to post and respond on X, Facebook, and other right-wing social media sites.
This is a strategic decision. Even if Musk’s algorithm shows right-wing content two or three times as much as progressive content, our progressive content is still out there and people are still seeing it. They cannot cut it off completely.
Even Musk cannot outright ban viral videos or content. Use your own voice and make yourself heard. We are the majority but Musk and the billionaires use their platforms to make progressives appear as if we are the fringe lunatics, as if they represent the views of most of America.
We know this is not true. For example, 94% of voters think Medicaid funding should be increased (65%) or kept at current levels (29%). But if you doom scroll X, you would think the vast majority of Americans are on board with the GOP’s plan to slash $880 billion from the program.
Every time Medicaid or Social Security or V.A. cuts appear in your feed, push back because aside from the billionaire scammers and the extremist influencer-grifters, nearly all of America is on our side. The same is true for every other popular program or issue that Trump and Musk are attacking.
Support Left Leaning Media and Social Media Alternatives
There are not a lot of healthy alternatives, but there are a few like Bluesky. Personally I post all of my original content on Bluesky, Substack Notes Threads, and X, although I often tweak the content for the different audiences. If I had time or help, I would expand to other platforms as well.
My goal is to reach everyone, even those who do not agree with me. I almost never block anyone because I would rather they be exposed to our message than trapped in their right-wing bubble. Also, negative engagement still boosts our content in the algorithms which is helpful.
There are many insightful, independent sites that you can support. Most mainstream media corporations, even those which traditionally were left-leaning (MSNBC), or at least attempted to be objective (CNN), have surrendered. Do not reward them with your views.
Visit supportive news and commentary sites, click their ads, watch them on the Internet and TV. Subscribe to their YouTube channels, watch their videos. Give them as many eyeballs as you can because collectively we can move the needle.
Meanwhile, avoid sites that are actively anti-American like Fox (of course) but also those that have more recently thrown their lot in with America’s enemies such as The Washington Post and the LA Times.
Amplify Each Other
We are not in competition with each other for views, clicks, or subscriptions. We are all on one team: the Save American Democracy team. (I just realized that spells SAD, but maybe it fits for now. If you have a better name, drop it in the comments.)
If we all retweet / repost / restack each other’s good content, then we we become force multipliers and we expand the reach of that content and the content creators. Follow writers and creators that share your point of view. Interact in their comments to feed the algorithm (but ignore the trolls so you don’t feed the algorithm with their crap).
Hit up a Billionaire or Millionaire
Most of us do not know any billionaires personally, but there are a lot of people who have money to spare and share. People like Mark Cuban, George Soros and other progressive billionaires and millionaires have friends so someone knows someone who knows rich people on the right side of Democracy. If you have connections to anyone who can help fund the opposition, reach out and encourage them to fight with us and for America.
We are going to need all the money we can get to compete with the obscene amounts of wealth the corporate billionaire scammer have. Rather than twenty billionaires, we have millions of grassroots supporters who can donate small amounts. If we can coalesce around a unified strategy of fighting back and not surrendering like Vichy Chuck Schumer did then we will ultimately prevail.
Step 5, An American Progressive Support Organization, is the next and final article in this series. It is the most important, and most ambitious idea I have for defeating Trump and MAGA for good. Consider becoming a paying subscriber to support my work or subscribe for free to join the us in the fight for America’s soul.
Read the Entire Organizing Blueprint Series Here
Build an independent progressive support organization (Most important step, coming soon!)
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☮️ Peace ☮️
Global Witness, X and TikTok algorithms push pro-AfD content to non-partisan German users - new analysis, Feb 20, 2025
Instead of SAD, how about "Rescue American Democracy"?
So interesting for you to so clearly see this, yet didn’t notice the exact same thing the past 8 years but with opposite party. Hummm? This is supposed to upset me now, but not then????